Hyped up Gartner Hype Cycle

In a recent posting from TTI/Vanguard:

"Has anything on the Gartner hype cycle been hyped quite as much as the Gartner hype cycle itself has? In any event, it’s always interesting. [I agree] The headlined item this time around is smart machines, which, weirdly, moved backward since last year. (Has the Second Law of Thermodynamics been repealed without our hearing about it?)"

The post referenced article on Datanami is "'Smart Machines' Top the Hype Cycle, Gartner Says" here:

"And while Gartner talks about the importance of “deep neural networks” for big cognitive workloads, it apparently doesn’t think that “deep learning”—which is the core underlying technology that’s enabling much of the advances in this arena—is worth adding to its report. Or maybe the group just prefers to come up with its own names for things."